The veteran Arizona talent buyer will serve as head of hip hop and R&B.
Fast-growing indie promoter and music company Patchwork Presents has partnered with longtime hip-hop and R&B talent buyer Michael Horowitz of Universatile Music.
“I’m going to help book acts for their venues and festivals — hip hop and R&B is not something everyone can comfortably do, but I’ve been doing it for a long time and I’m fluent in it,” says Horowitz, who will continue to be based in Arizona.
Horowitz has booked acts for Relentless Beats’ Goldrush and Phoenix Lights festivals and say he got into music as a fan of of old school skate videos.
“It’s ever evolving and I’m constantly studying and keeping my ear to the ground,” he tells Billboard. I know the genre and I know how to strategically navigate and connect the dots between agents, managers, artists and venue clients.”
Launched last month as a partnership between veteran talent buyer Dave Poe and the Ineffable Music Group, Patchwork Presents provides talent buying duties and consulting work for venues nationally including two new venues — the 2,600-capacity TempleLive Cleveland Masonic in downtown and Soundwell, a 600-capacity venue in Salt Lake City. Poe will oversee talent buying duties for TempleLive Cleveland Masonic while Patchwork’s Chad Whitehead will serve as talent buyer for Soundwell.
Patchwork will also be co-promoting events at Tobin Center in San Antonio, a world-class performing arts facility located in downtown San Antonio on the River Walk. The Tobin Center features a multi-purpose 1,730-seat (2,047 with flat-floor configuration) performance hall, a 300-cap seated studio theater seating and an outdoor performance plaza with a 32-foot video wall. Patchwork also announced that it had hired Adam Majewski to work as junior talent buyer in Patchwork’s New York City office, joining from the Howlin’ Wolf in New Orleans.
“We are really excited to be working with our new partners in these important touring markets,” Poe says. “Our goal is to continue to bring top tier talent nationally into independent venues and events. When we launched Patchwork, we knew we had something unique to bring to the table as an experienced independent organization booking select markets, building with key local teams on the ground. We feel really good about the response we received from venue owners nationwide, utilizing sound booking strategies and look forward to our continued growth and client successes over the coming years.”
Patchwork is in partnership with Ineffable Music Group, an Oakland, California, artist management company, record label, festival producer and concert promoter for over 2,000 shows a year through the network of California venues it books including the Catalyst in Santa Cruz, Cornerstone in Berkeley, the Mystic Theatre in Petaluma, the Fremont Theater in San Luis Obispo and the Felton Music Hall in the Santa Cruz Mountains, which it recently purchased.