WATCH HIS LATEST MUSIC VIDEO “THE BEACH” HERE
“…True star quality…” V MAN
“…Breathing life into the R&B genre one song at a time.” – OKAYPLAYER
“… [he] doesn’t fail to impress with his sultry cadence on the record, hitting the lowest of the lows to the highest of the highs..” – HYPEBEAST
“The Long Beach native has created his own lane in R&B, with his signature baritone style of singing and lyrics telling stories of real-life experiences we can all relate to. This is contemporary R&B at its finest.” – FLAUNT
GIVEON continues his impressive start to 2020 with his Billboard Hot 100 debut at #14 for his feature on Drake’s “Chicago Freestyle” track. In addition, his critically acclaimed debut EP Take Time has accumulated 2.5 Million US streams across all platforms since its release in March. Listen to Take Time HERE via Epic Records.
Looking for more GIVEON? Check out his latest music video – an acoustic performance filmed for “THE BEACH,” a sultry ode to his hometown of Long Beach, to which he attributes much of his demeanor. Watch it HERE!
The video, directed by TKTK, is an intimately minimal feature, as GIVEON ambles about a parked car as he and his guitarist serenade an empty parking lot due to COVID-19 quarantine closures. The parking lot, which is beside Long Beach Polytechnic High School, wasn’t selected randomly.
“Anyone from Long Beach recognizes that Poly is responsible for many NBA players, NFL players and Entertainers; Most notable being Snoop Dogg,” says GIVEON about the historical centerpiece of his new video. “For that reason I take pride in being an alumni of LBP. I’m excited to be a part of moving the culture forward in the city and shining light on what LB is. It’s honestly iconic.”
Furthermore, GIVEON was forced to execute his art in the midst of COVID-19 complications.
“It was interesting filming during these times,” he recalls. “Trying to navigate while wearing masks and staying 6 feet away was tricky. We were fortunate enough to make it work.”
GIVEON infuses Rat Pack-style classiness into modern R&B. Developing his own baritone delivery, he caught the attention of another Long Beach local and multiplatinum singer and songwriter AUGUST 08 [DJ Khaled, Justin Bieber] who served as an initial mentor. In 2018, GIVEON independently made his debut with “Garden Kisses” (623K Spotify streams to date) and “Fields,” clocking two million streams so far. At the same time, he earned acclaim by everyone from Flaunt to HotNewHipHop. A year later, he joined forces with producer Sevn Thomas [Drake, Rihanna, Travis Scott] and further honed a signature style of his own. In 2019, he also performed “Giveon Unplugged” to a packed crowd at Soho House in addition to leading a songwriting camp sponsored by Remy Martin and Asics alongside top producers and songwriters such as boi-1da, Jahaan Sweet, Sevn Thomas, WondaGurl, Charlie Handsome, and more. Snoh Aalegra personally invited him on her headline tour. Now, he uncovers his debut EP for Epic Records, Take Time.